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CPO: Chief Product Officer — путь от продакта к C-level [RU]
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CPO: Chief Product Officer — путь от продакта к C-level [RU]

Udemy Instructor
0(381 students)
Self-paced
All Levels

About this course

Этот курс содержит использование искусственного интеллектаНа рынке продуктов есть тонкая грань между компаниями, которые «что-то постоянно улучшают», и компаниями, которые системно растут, создают категории и задают правила игры. Эта грань почти всегда проходит не по технологиям и не по количеству фич. Она проходит по уровню продуктового лидерства.

Роль Chief Product Officer появляется именно там, где продукт перестаёт быть набором инициатив и становится стратегическим активом бизнеса. CPO отвечает не за backlog и roadmap, а за портфель решений, инвестиции в рост, фокус команд и долгосрочную ценность для клиента и компании. Путь к этой роли редко бывает очевидным.

Опыт управления продуктом, метриками и командами — необходимый, но недостаточный этап. На уровне CPO требуется другое мышление: системное, портфельное, ориентированное на бизнес-результат и масштабирование. Ошибка здесь стоит дорого — неверные приоритеты, потерянное время, упущенные рынки.

Этот курс построен как практическая карта перехода к роли CPO. Он показывает, как принимаются продуктовые решения на уровне C-level и почему именно они определяют траекторию роста компании. В фокусе — реальные управленческие задачи, с которыми сталкивается продуктовый лидер, а не абстрактные модели «в вакууме».

В программе курса:— роль и миссия CPO, эволюция от продуктового управления к продуктовому лидерству;— формирование продуктовой стратегии и её связь с целями бизнеса;— управление продуктовым портфелем и инвестиционными решениями;— работа с рынком, клиентами и валидацией продуктовых гипотез;— построение продуктовой организации и операционной модели;— метрики и аналитика как инструмент управленческих решений;— монетизация, unit-экономика и рост через продукт;— масштабирование, управление рисками и выход на новые рынки;— будущее роли CPO, инновации, AI и платформенные модели. Курс даёт целостное понимание того, как продукт становится драйвером бизнеса, а не обслуживающей функцией. Это не теория «на подумать», а практический управленческий контекст, который можно применять сразу — в текущей роли или при подготовке к следующему карьерному шагу.

Вы получаете:• Lifetime access ко всем материалам и будущим обновлениям курса• Активную поддержку преподавателя в Q&A-разделе• Сертификат об окончании курса (Udemy Certificate of Completion)• 30-дневную гарантию возврата денег без вопросов• Практические навыки для работы и карьерного роста• Реальные бизнес-кейсы и управленческие проекты• Доступ к сообществу студентов и обмену опытом• Программу стоимостью 1000$ со значительной скидкой благодаря платформе UdemyВажно:На Udemy вы проходите курс без проверки домашних заданий, возможности скачивания презентаций и без получения диплома Mike Pritula Academy. За полной версией курса с оригинальным дипломом, материалами, проверкой домашних заданий обращайтесь на сайт академии. Если ощущение «следующий уровень уже близко» появляется всё чаще, но не хватает структуры и стратегической картины, откладывать дальше — значит сознательно замедлять рост.

Начните выстраивать путь к роли CPO уже сейчас и зафиксируйте этот шаг в своей профессиональной траектории.

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Duration: Self-paced

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